What are Demographics? Demographics refer to the socio-economic characteristics of a population that businesses use to identify the product preferences and purchasing behaviors of customers. With their target market’s traits, companies can build a profile for their customer base. They can determine their key customers or target market and create marketing materials. Demographics also affect…
What is a Duopoly? A duopoly is a type of oligopoly, characterized by two primary corporations operating in a market or industry, producing the same or similar goods and services. The key components of a duopoly are how the firms interact with one another and how they affect one another. In a duopoly, two companies…
What is an Oligopolistic Market or Oligopoly? The primary idea behind an oligopolistic market (an oligopoly) is that a few companies rule over many in a particular market or industry, offering similar goods and services. Because of a limited number of players in an oligopolistic market, competition is limited, allowing every firm to operate successfully….
What is the Gold Standard? In the simplest terms, the gold standard is a monetary system that ties a currency’s value directly with gold. Therefore, the currency can be exchanged for a set amount of gold and is guaranteed by the government. Historically, gold has been one of the most popular exchange mediums that have…
What is Fiscal Policy? Fiscal policy refers to the government’s budgetary policy, which involves controlling its level of spending and tax rates within the economy. The government uses the two tools to influence the economy. It is the sister strategy to monetary policy. Although both fiscal policy and monetary policy are related to government revenues…
What is Conflict Theory? Conflict Theory, developed by Karl Marx, purports that due to society’s never-ending competition for finite resources, it will always be in a state of conflict. The implication of this theory is that those in possession of wealth and resources will protect and hoard those resources, while those without will do whatever they…
What are Normal Goods? Normal goods are a type of goods whose demand shows a direct relationship with a consumer’s income. It means that the demand for normal goods increases with an increase in the consumer’s income or expansion of the economy (which generally will increase the income of the population). Normal goods demonstrate a higher…
What is Rent-seeking? Rent-seeking is a concept in economics that states that an individual or an entity seeks to increase their own wealth without creating any benefits or wealth to the society. Rent-seeking activities aim to obtain financial gains and benefits through the manipulation of the distribution of economic resources. Economists view such activities as…
What is Foreign Direct Investment (FDI)? Foreign direct investment (FDI) is an investment from a party in one country into a business or corporation in another country with the intention of establishing a lasting interest. Lasting interest differentiates FDI from foreign portfolio investments, where investors passively hold securities from a foreign country. A foreign direct investment…
What is Economic Collapse? Economic collapse refers to a period of national or regional economic breakdown where the economy is in distress for a long period, which can range from a few years to several decades. During periods of economic distress, a country is characterized by social chaos, social unrest, bankruptcies, reduced trade volumes, currency…
