Brittany Couch

Expertise

Growth Marketing, Customer Acquisition, Go-to-Market Strategy, Finance Education

Experience

Brittany Couch is a marketing executive with over 15 years of experience scaling global brands across finance, technology, and consumer sectors. As VP of Marketing at CFI, she leads a team focused on customer acquisition and revenue growth across 170+ countries, driving the strategies behind CFI's global expansion. Throughout her career, she has built and scaled high-performing marketing teams across a range of industries, consistently delivering measurable commercial outcomes.

Brittany brings a data-driven approach to brand building, with deep expertise in performance marketing, pricing strategy, and lifecycle marketing. She is a frequent contributor on the intersection of marketing strategy and business growth.

Outside of work

Brittany enjoys exploring the outdoors and staying active. She is passionate about mentorship and helping others develop their careers in marketing and business.