What are Monthly Active Users (MAU)? Monthly active users (MAU) is a term that refers to the number of unique customers who interacted with a product or service of a company within a month. Essentially, MAU is a key performance indicator (KPI) that measures online user engagement. The metric is primarily used by internet businesses,…
What is Visitor-to-Lead Conversion Rate? Visitor-to-lead conversion rate (also known as traffic conversion rate) is a metric that indicates the proportion of visitors to a website that is converted into leads in a given period. Recall that a lead is a prospective customer who already expressed their interest in purchasing a product or service. Understanding…
What is Customer Churn vs Revenue Churn? Every company operating under the SaaS business model must track a significant number of metrics, including customer churn vs revenue churn. Reporting and analysis of all metrics is extremely time-consuming and not an ideal solution in most cases. Eventually, every SaaS company faces a dilemma on which metrics…
What is Expansion MRR Rate? Expansion MRR rate is a metric that indicates the rate at which a company’s expansion monthly recurring revenue (MRR) grows from month to month. Expansion MRR is a portion of the company’s monthly recurring revenue (MRR) attributable to additional revenue generated from the company’s existing customers. In other words, expansion…
What is a Negotiated Sale? A negotiated sale is a sale of bonds that is an alternative to the competitive bidding process in which multiple interested parties place their bid terms with the aim of beating other bidders and emerging the winner. It is sometimes preferred over competitive bidding due to its speed, flexibility, efficiency, and…
What is a Syndicate? A syndicate is an organized group of just about anything – corporations, other entities, or even individuals. The group is organized independently by the entities that form it. A syndicate’s primary notable quality is that the groups within it work together to conduct some type of business in order to pursue…
What is Due Diligence in Project Finance? In the project finance business, deal origination happens through the direct relationship that relationship managers across different sectors enjoy in the industry. Proposals are presented in the form of appraisal notes put up to either the credit committee or a committee of senior management, whichever is the appropriate…
What is a Conglomerate? A conglomerate is one very large corporation or company, composed of several combined companies, that is formed by either takeovers or mergers. In most cases, a conglomerate supplies a variety of goods and services that are not necessarily related to one another. The newly-formed conglomerate becomes known as the parent company,…
What are Fixed Charges? Fixed charges, sometimes known as fixed costs or fixed expenses, are business expenses that occur periodically and are independent of the operational tempo of the business. It is in contrast to variable costs, which vary with business volume. Some examples of fixed charges include principal and interest payments on debt, insurance,…
What is Staple Financing? Staple financing is a financing package arranged by a seller for potential purchasers as part of an auction process. It is organized by the seller and their financial advisors, and it comprises the principal, fees, and the loan covenants. The term “staple” is derived from the fact that the commitment letter…
